If there’s one corporate headquarters where it’s acceptable to show up for a meeting disheveled after a long ride, that would be Motivate. From its offices in Industry City, the company runs Citi Bike and similar systems in San Francisco, Boston, Chicago, Columbus, Portland, and Washington, D.C. Working up a sweat is part of the point. Motivate’s CEO Jay Walder greets me in a T-shirt and baseball cap, and together we stick our heads into the shop where mechanics are assembling prototypes for the next generation of shareable bicycles. It’s been five years since Citi Bike launched — five years since I hopped on my first clunky blue two-wheeler on my way to an evening event, and a woman pointed me out to a child: “Look, there’s a guy in a suit on a bike!” Nearly 140,000 annual members, plus a steady stream of out-of-towners, have taken 60 million rides and collectively logged enough miles to overshoot the Sun. What was once a wacky innovation has become a fact of getting around. Today, it looks simultaneously promising and stalled.

Read more: http://nymag.com/daily/intelligencer/2018/05/the-bright-future-of-citibike.html

In the News: The Bright Future of Citi Bike — Motivate

In the News: The Bright Future of Citi Bike

If there’s one corporate headquarters where it’s acceptable to show up for a meeting disheveled after a long ride, that would be Motivate. From its offices in Industry City, the company runs Citi Bike and similar systems in San Francisco, Boston, Chicago, Columbus, Portland, and Washington, D.C. Working up a sweat is part of the point. Motivate’s CEO Jay Walder greets me in a T-shirt and baseball cap, and together we stick our heads into the shop where mechanics are assembling prototypes for the next generation of shareable bicycles. It’s been five years since Citi Bike launched — five years since I hopped on my first clunky blue two-wheeler on my way to an evening event, and a woman pointed me out to a child: “Look, there’s a guy in a suit on a bike!” Nearly 140,000 annual members, plus a steady stream of out-of-towners, have taken 60 million rides and collectively logged enough miles to overshoot the Sun. What was once a wacky innovation has become a fact of getting around. Today, it looks simultaneously promising and stalled.

Read more: http://nymag.com/daily/intelligencer/2018/05/the-bright-future-of-citibike.html